Are you a taxpayer or a citizen?

Excellent article from Sarah Beech!

canada.com

There seems to be a shift happening in Canadian politics. It’s a subtle change in language. Have you noticed? Politicians are no longer calling voters citizens, they are calling them taxpayers. We are going to help you, the taxpayer. We are going to save your tax dollars.

But who is this taxpayer? Why the change in language? And what does this mean for you?

Just like a marketing campaign, nothing in politics is an accident. Every move is strategic and deliberate and this shift is no different. The term ‘taxpayer’ carries a certain ideological weight because it determines the public agenda and frames how we discuss public policy.

If we were to look at what’s plaguing citizens versus what’s plaguing taxpayers our public agenda would look very different.  We wouldn’t be talking about property taxes, we’d be talking about the need for affordable housing. We would be talking about health…

View original post 424 more words

Advertisements

Published by

Rad BMW Blog

Business & Marketing Development Professional who recently fulfilled a boyhood dream of owning a BMW! Sharing his experiences with his new BMW 535d xDrive!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s